"How Much Should I Pay for a Used Vehicle?"

The price for a used car is determined by the Fair Purchase Price, which usually falls within the middle of the Fair Market Range. The prices are updated weekly to give consumers confidence that they are paying a fair price for their new vehicle. Factors that can influence the Fair Market Range and Purchase Price include:

  • Data from thousands of deals
  • Current supply and demand
  • Regional & seasonal factors
  • 85+ years of valuations experience

*Based on actual retail transactions, the Kelley Blue Book Fair Market Range is Kelley Blue Book's estimate of what a consumer can reasonably expect to pay this week in a vehicle's area for a similar equipped vehicle.


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