We have some exciting news to share — Luther Automotive has been named the Gold Winner in the Auto Dealership category in Mpls. St. Paul Magazine’s 2026 Best of the Twin Cities Readers’ Poll. What makes this award special is simple: it comes straight from you. There are no judges, no industry panels—just real Twin…
In April of 2024, an EF-3-rated tornado hit the small town of Sulphur, Oklahoma. The tornado flattened 70 buildings in the area. Shelly Courtney, a senior at Oklahoma University, was visiting Sulphur the night the tornado hit. Both her father’s truck and her car were destroyed and needed replacement, which is how they came to…
Congratulations to the following dealerships for winning a manufacturer award for 2024 and going above and beyond for our guests. Mazda President’s Club – Brookdale Mazda Mitsubishi The President’s Club award is given to dealerships that provide excellent customer service and guest experience. Dealerships must also achieve a top sales performance among similar-sized dealerships. Congrats,…
Thomas Bady, Service Consultant at Brookdale Chevrolet Buick GMC, runs Flame Mobile Kitchen, a food truck that specializes in smoked meats. He started working on the truck two years ago to help his friend, Tommy McNeal, who runs the umbrella company, with the hope that he would start his own food truck one day. “I…
Thank you for your many years of service and dedication to the Luther Automotive Group. We greatly appreciate all your hard work to make Luther Automotive what it is today. 40 Years Lawrence Busch, RLT 35 Years Mike Lenards, WBA 30 Years Robyn Brynestad, BVW Michael Irving, LFF Terry Johnson, RLT Brian Anderson,…
For the first time ever, Luther Auto hosted its first all staff, in-person training for metro dealerships. “When looking at our legal risk across the company, we realized that many of our customer and employee issues can be boiled down to miscommunication,” said Kate Uding. “Good communication and records can save everyone volumes of time…
The renovations at Brookdale Chrysler started in the summer of 2023. The entire building was revamped, including its parking lot and exterior. Every area was completely gutted to make way for this new Chrysler design. The revamp started with service, resulting in the service drive being temporarily placed on one half of the showroom….
Bryon Fagen has been named as the new General Manager of Bloomington Acura Subaru, replacing Charlie Rassouli, who has transitioned into a new role at Motors Management. “Charlie was a great leader,” said Fagen. “He’s helped point me in the right direction and then showed me new areas to focus on.” Fagen started selling cars…
After 30 years of service to Luther Automotive, Mark Morcomb is retiring as VP of Fixed Operations. Morcomb leaves behind an impressive legacy, being the driving force behind many Luther Automotive initiatives, including Luther Glass, Collision, Paintless Dent Repair, APS, the Call Center, and Towing. Mark and the Fixed Operations team’s most innovative accomplishment, the…
Metro Hope is a residential Christian-based addiction recovery program. They are one of the few treatment facilities that allows children to live with their mothers during their recovery process. Luther has teamed up with Metro Hope many times, sponsoring fundraisers and providing financial support. Dan Bradley, runner at NCF, has worked at Luther for 20…
